Popular Nigerian comedian, Chibuike Josh Alfred, best known as Josh2Funny, has explained the lucrativeness embedded in content creation.

He claimed that content creators make so much money that they can afford 4 Lamborghinis if they want to, he made this known in a recent interview with Echo Room.

He explained that Nigerians are always on their phones most times, and as a result watch contents that pays the creators.

"If you want to buy 4 Lamborghini from content creation), you go buy am.

“What do you think we are doing in the content-creating industry? Are we joking? You all are with your phones, when you’re in the bathroom, when you’re pooing, you’re consuming our stuff. It’s like pure water.

“Businesses that people consume on a daily basis, make more money. People are out there, consuming our content every time.”