Press Release | 16 July 2016 01:10 CET

Maxim Festival Awards: West/North Africa 2016

By NG

WINNING is not everything!
But we all want to win… We all want to succeed and be recognized. That is what counts. Our hard work and determination is what will determine our success. Great work that delivers real results for clients merits the recognition and the benefits it deserves.

The purpose of awards is to drive performance and creativity; rewards are designed to give people something to aspire to.

No matter the size of your organization, you can enter the Maxim Festival Awards, because there is nothing like winning an award that elevates yourself or business within the industry and community. It is an easy and cost effective way to stand out from your competitors and increase your credibility. It is one of the best ways to demonstrate that you are a great agency to prospective clients.

People underestimate how recognition for constant delivery of great quality of work can support your agency in the absence of experience and depth.

Award ceremonies are important for a number of reasons. It gives us a chance to see what different solutions have been created for different client problems, which we might aspire to and that might spark new innovative ideas. They benchmark our creativity and performance so that we may in future be able to measure our output.

Here are SIX more reasons why you need to win a Maxim Award:

Winning is good for the agency
Winning awards allows your work to be showcased in front of a new audience and provides you with opportunity to create media interest into your company.

Winning is good for the people
It creates a positive winning culture, which will drive and motivate teams to create better solutions.

Differentiation
It provides a platform to differentiate your company from others.

Attracting new talent
With great award-­‐winning work, you will attract great talent.

Recognizing excellence
It is important to recognize the blood, sweat and tears people put into their work.

Celebrating new and innovative ideas
Ensuring relevance through adapting to an ever-­‐changing environment.

Research has confirmed the link between creativity and effectiveness, so developing and driving creativity in the West/North African region is extremely important.

It is crucial to help clients grow their businesses through getting consumers to desire their products and services, when we get it right we should celebrate together and be recognized for it.

Maxim Festival 23 – 25 November 2016, Ghana, Accra – Entries are OPEN.

For more information visit www.maximfestival.com or contact us on [email protected]

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