As far as the Nigerian music industry goes, Michael Ajereh better known as Don Jazzy is a force in the music industry in Nigeria. This is due to his massive contribution to the industry.

The Mavins boss has displayed a commitment to encouraging and lending a helping hand to emerging artists and in his latest effort, he has a word of advice for them.

Popularly known as Doro, Don Jazzy posted on his Twitter page a word of encouragement for upcoming artists telling them to keep up the hustle,

"Dear artists, please keep up the hustle, It hasn’t picked yet does not mean that you are not who you are" he tweeted.

The tweet was inspired by the recent success of Mavin's act Crayon who seems to be finally getting his due. "See my boy Cray na. @crayon. He is having the time of his life. Trust me y’all haven’t seen anything yet sef, " he boasted. Crayon's hook on Overdose has had fans raving about his talent.

Don Jazzy wants upcoming acts to learn from the resilience and patience of Crayon who despite his proven talent had to wait for a while before he started enjoying the success and recognition he very much deserved.

Well, you have heard it all. Don't give up, brotherly.