With Valentine's Day comes the colour red, symbolizing passion and love. Red is hot. It's a strong colour that conjures up a range of seemingly conflicting emotions from passionate love to violence and warfare. Red may be the colour of love for a reason: It makes men feel more amorous towards women. Red on women drives men crazy. When wearing red, women are more likely to be treated to a more expensive outing.

Red colour gives a nice look to the wearer, so red dresses are considered perfect as Valentine's Day dresses. A stimulant, red is the hottest of the warm colours.

Red is power, hence the red power tie for business people and the red carpet for celebrities and very important people. Red is for a joyful season just like Valentine's Day.

Heart shapes are usually red, and red roses are romantic gifts.
It is an attention- grabbing colour. Use red when you don't want to sink into the background. One can also use red to suggest speed combined with confidence.
A bit of red goes a long way. Small doses can often be more effective than large amounts of this strong colour.